Nancy Duarte professes no affection or affinity for consumer electronics. Despite being a founder of a presentation technology company in Silicon Valley, she does not go gaga for gigabytes. "I'm not typically wired and connected," Ms. Duarte said without apology. "I don't have a belt with all things electronic hanging off of it. I'm not a BlackBerry person."
There was a time when the marketers of electronic gear might have just chalked that up as a woman thing and ignored her. But times are changing. Eight months ago, Ms. Duarte, the 44-year-old chief executive of Duarte Design, bought an Apple MacBook. Soon she discovered just how useful her digital camera became when it conversed with her Mac's iPhoto software, spilling her pictures on to the laptop's screen with a single touch. A short time later, she said, she was making homemade DVDs with slideshows and videos, and beginning to notice that various manufacturers "make really cute bags now to carry around your laptop."
