Speaking in Sydney Fisher & Paykel's National Marketing Manager Peter Russell said "We are excited by the new range which comprises Izona CoolDrawer, Izona CookSurface and Izona VentSurface. We expect them to build on our previous success in the market" he said.
The Company claims that the key to the CoolDrawer was its flexibility. Like the DishDrawer, the new 900mm-wide refrigerator can be placed in various locations, with individual drawers spread around the kitchen, but performing the same function. The 900mm size means it can fit within standard-sized kitchen cabinetry.
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Adding to the flexibility, the CoolDrawer does not come in designated refrigerator or freezer drawers. Rather, users can switch each drawer from fridge to freezer mode at the touch of a button. Users can also use a ‘chill' mode for quick cooling of meat or fish, wine cooling mode for storing both red and white wine, and a pantry mode for storing temperature-sensitive foods, doubling shelf life, Fisher & Paykel claim.
"The unique aspect of this product is its flexibility. Because of its size, a number of these could be placed throughout the kitchen at various workstations and. The mode selection capability is matchless and can be altered to suit the user's requirements," said Russell.
