Known as being arrogant, Lappin expects media organisations to only follow Nintendo press releases. She refuses to return calls over shortages, the lack of games for the Wii platform or even her own appointment as Managing Director in Australia.
While Wii has performed reasonably well in early sales it is now starting to lag behind as the PS3 and Xbox 360 get a kick along by price cuts and new sooftware.
Jupiter Research analyst Michael Gartenberg said that if supply of the Wii turns out to be too scarce, consumers might decide that it's time to look at other alternatives and other devices, and that can only bode well for both Microsoft and Sony.
Other Analysts claim that Nintendo will suffer during the next few months as they have failed to deliver new games for the Nintendo Wii and that third party developers are also lagging behind developments for the Xbox 360 and PS3 and 2 platforms.
The Nintendo Wii is about to celebrate its first birthday, but the shortages that held up profits last year are threatening a repeat performance. That, combined with Microsoft 's Halo 3 validating its hype, could mean a slower peak period for Nintendo.
