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GAMING / HANDHELD

  Nokia To Go After Sony & Nintendo Gaming

By David Richards | Wednesday | 06/02/2008

Mobile phone company Nokia is set to take on both Sony and Nintendo in the portable handheld games market despite having stuffed up its first attempt at being a player in the fast growing market.

The company has begun a second assault on handheld gaming, with the launch of a second generation N-Gage platform. The company has shifted its approach, from focusing on a dedicated games system to titles which can be played on a range of Nokia devices.

At launch, only owners of the N81 can use the service but the firm plans to roll it out to other N-series phones. N-Gage has the support of developers such as EA, Gameloft and Vivendi, who are making titles for the platform.

Nokia first launched its N-Gage handset in 2003, designed to compete with the highly-successful Nintendo GameBoy. But the device was criticised for its design and poor sales led to the phone being quickly overhauled with new versions, including the QD.

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