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  HD TV Booming Plasma Sales Up

By David Richards | Friday | 28/09/2007

Australians are taking to HD TV in droves with many leading vendors such as Sony experiencing chronic shortages of high end models. At Harvey Norman Alexandria recently, the Sony display was stripped bare of flat screen TVs due to the shortage..

According to a Sony report, the market for HD TV sales is booming. Companies like Sharp and Toshiba are now taking share away from several players due to the fact that they have stock and as seen as being leading manufacturers of HD LCD TVs. 

The High Definition Benchmark report was released jointly by Sony Australia and marketing company GfK. It claims HD TV product sales in the second quarter of 2007 have nearly doubled, compared to the same period last year.

The growth has also seen non-HD sales decrease by 42 per cent. Australia is to make the switch to HD TV - originally due in 2008 - in the 2010-12
timeframe.

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