Whitman will retire in March, the company confirmed yesterday. Donahoe lost no time announcing things will be different under his reign. Within an hour of his appointment being announced, he told analysts that the company must move "quickly and aggressively" to make eBay more appealing to buyers and sellers.
In an effort to reinvigorate growth of the core eBay site, Donahoe said he would shift eBay's emphasis from auctions to fixed priced listing.
"Auctions will always be the core of the core of eBay, it's what makes eBay unique," Donahoe said. But he noted that fixed priced sales already account for 40 percent of eBay's marketplace revenue, and are growing.
