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By Sarah Falson | Monday | 17/12/2007
Australian families with children are media-rich, valuing the internet and using multiple communications devices in the home, says research from the Australian Communications and Media Authority (ACMA). The Media and Communications in Australian Families 2007 report surveyed a representative sample of 751 family households with children aged between eight and 17. The exercise gauged media use in the home, including how young people divide their leisure time and how parents view their children's use of media and communications technologies.
According to the results, parents are striking a comfortable balance in their children's use of media.
'It is natural for parents today to be concerned that their child may be vulnerable to media risks,' said ACMA chairman, Chris Chapman.
'I believe this research gives the government a first-rate snapshot of Australian families with children aged 8 - 17, the group of households that is leading the charge into the new communications world and therefore the households most vulnerable to any potentially negative media influences.
'As such, the study provides a sound empirical base for thinking about children and young people's use of electronic media and communications and informing policy settings in regulating content across media platforms.'
The full report is available on ACMA's website, however a selection of interesting results follows.
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