A 4SquareMedia Website

SECTIONS
> Wearable Technology
> Appliances
> Automation
> Automotive
> Buyers Guide
> CEDIA 2010
> Comment
> CES
> Content & Downloads
Applications
Downloads
Industry
IPTV
Music & Video
> Digital Photography
> Gaming
> Green Energy
> HD
> Home Cinema
> Home Office
> How Stuff Works
> Installation
> Portable Players
> Media Centres
> Phones
> Real Sound
> Reviews
> Smart Awards 2013
> Smart Ideas
> Trio Awards 08
> TVs & Large Display
> Wireless & Networking
PRODUCT REVIEW
> Featured Reviews
SERVICES
> Advertising
> Competitions
> Contact
> Disclaimer
> Signup
> Terms & Conditions
SUBSCRIBE
> Subscribe to Newsletter
> Subscribe to Magazine



Top 10 Viewed Articles
  1. Who Has The Best LCD TV: Sony, Toshiba Or Samsung?
  2. FIRST LCD TV REVIEW: LG Scarlet 60 Vs Samsung Series 6
  3. Sony PS4 Not Far Away
  4. The Humble PC Gets A Whopping Makeover
  5. Sony Bravia LCD TVs Vs Samsung LED HD TVs Which is Best?
  6. Toshiba Working With Microsoft On New Entertainment Xbox
  7. Blu-ray Xbox 360 Planned By Microsoft
  8. Massive Failure Rate For Xbox 360 Exposed
  9. Free Sony PS3 Con
  10. How To Build Your Own Digital Media Server: Part I
Top 10 Viewed Reviews
  1. First Review: Samsung Series 7 LED TV
  2. Movies On-The-Go With Teac DVD Boombox
  3. Who Has The Best 32-inch Screen: Panasonic, Samsung, or Sony?
  4. Who Has The Best Home Theatre Kit? Denon vs Bose
  5. Every Bit Of Defence Counts
  6. New Denon Home Theatre Makes Bose Look Like Yesterdays Technology
  7. Best Media Player On The Market
  8. At $1,499 The Aldi Medion 17-inch Notebook Is A Steal
  9. Affordable Noise Cancelling Headphones That Work
  10. B&W 600 Speaker Delivers Real Sound





SECTIONS / CONTENT & DOWNLOADS

iiNet, Optus + FetchTV Set To Take On Telstra T Box

By David Richards | Monday | 16/12/2013

FetchTV who has built up an audience of over 100,000 paying subscribers without any marketing is set to launch a major marketing campaign in partnership with iiNet & Optus that could slow down Telstra who are currently signing up to 1000 people a day to their T Box service.

Fetch TV who have partnered with iiNet and Optus, arch rivals to Telstra plans to double their subscriber base with the introduction of a major marketing campaign in the New Year. They also plan to launch a new low cost set top box via retailers.

Scott Lorson, CEO of FetchTV said that his subscriber growth has been strong throughout the year with Fetch TV now the clear number two Pay TV provider in Australia. 

He said that "After an extended period of investment in research and development, Fetch TV and our partners are now excited to offer the compelling TV experience that nearly three quarters of Australian households have been holding out for.  We enter the new year in a strong position, with clear growth momentum, committed partners, an enthusiastic and engaged subscriber base, and one hell of a product." 

Optus who are partnering with Fetch TV is set to take Telstra head on in the New Year by using the new FetchTV box to deliver several new services up against the T Box have been open with their intent to take on the national carrier in the content market. 

Martin Mercer, Managing Director of Optus Fixed Line Division said: "With the formation of the new Fixed Line Division at Optus, we are committed to providing our customers with great propositions and a brilliant customer experience. The partnership with Fetch TV has enabled Optus to develop a compelling service for our customers with real potential to disrupt the market.  Optus TV with Fetch is now an integral part of our bundling strategy, and will be a key driver of growth in the future."  

Also partnering with Fetch TV to take on the T Box is iiNet who has been stripping broadband business away from Telstra.

David Buckingham, Acting CEO of iiNet said: "iiNet has worked closely with the team at Fetch TV over the past few years. We are excited at the potential iiNet TV with Fetch has to generate growth, make our customers happy and help them get the most out of their Internet service."

Optus and iiNet claim that the new Fetch TV box delivers advanced aesthetic design and enhanced performance over the Telstra offering. 

It includes
-          A new user interface making the service faster, more feature rich and easier to use,
-          The integration of free-to air catch-up TV services including ABC iView and SBS on Demand
-          My Media Hub, which allows users to access content from other connected devices on their TV
-          A wealth of new content options including Disney / Disney Jnr and ESPN / ESPN 2
-          The continued growth of the Movie Rental Service, now with over 2,300 titles including the new release titles from all the major studios,
-          This month's upgrade to the mobile app, enabling viewing of content on phones and tablets.
The features of the upgraded Fetch TV App, available for iOS and Android, include the ability to view a wide selection of the subscription Entertainment channels plus movies from the Movie Box service when at home or whilst out and about, over both Wi-Fi and 3G/4G. 
 The app also allows users to set recordings from anywhere, and doubles as an in-home remote control.
 In January 2014 Fetch TV will launch of four additional channels at no extra cost and a host of new product enhancements. Details of the additional channels will be announced in the coming days.

Lorson said that current Users of the Fetch TV service are demonstrating very high levels of engagement across the full suite of features including PVR, Movie Rentals, subscription packages, companion mobile / tablet apps, YouTube, My Media Hub, and Catch Up TV. As an example, the average Fetch TV household is recording in excess of 100 TV shows each and every month. 

He said recently "We've been in a soft launch phase with no substantial marketing to date as we develop the foundations of the business and work with the ISPs to integrate the product in their processes. We're now in a wonderful position where growth is accelerating. The ISPs are bundling the product and we're set to commence marketing."

Print this article
Email this story to a friend
Link this story:
Link this page to delicious Link this page to Digg Link this page to Furlit Link this page to News Vine Link this page to Reddit Link this page to Spurl Link this page to Yahoo My Web RSS this section





LATEST REVIEWS
New LG 65   New LG 65" Ultra High Definition TV, Complete With Pop Down Speakers: REVIEW
LG Australia has finally rolled out their 65" Ultra High Definition TV offering in Australia and what you get is a TV that delivers a quantum leap in TV technology and surprisingly a significantly improved sound system that is delivered from pop down speakers but the big question is whether it is worth $6,999.
Product Rating 4.5

Westfield To Split   Westfield To Split
Shopping giant to separate ANZ, international operation
Product Rating 0

REVIEW:Note 3 Is The Best There Is In Phablet Smartphones   REVIEW:Note 3 Is The Best There Is In Phablet Smartphones
If you are one of those people who love technology but struggle to manage the hundreds of apps and the endless capabilities that today's smartphones are capable of delivering then the new Samsung Note 3 is not for you.
Product Rating 5




SMARTHOUSE NEWSLETTER
Get the latest news
Subscribe today for your daily news of consumer electronic news...
Get the latest news

ADVERTISE
SmartHouse
reaches over 2 million consumers a year. Contact us today about special deals..

For more information ...

LATEST ISSUE
Smarthouse's
Apr/May 2011 issue

reviews the hot new iPhone attach device, the Zeppelin Air. And we look at what's going on in the tablet space...