A 4SquareMedia Website

SECTIONS
> Wearable Technology
> Appliances
> Automation
> Automotive
> Buyers Guide
> CEDIA 2010
> Comment
> CES
> Content & Downloads
Applications
Downloads
Industry
IPTV
Music & Video
> Digital Photography
> Gaming
> Green Energy
> HD
> Home Cinema
> Home Office
> How Stuff Works
> Installation
> Portable Players
> Media Centres
> Phones
> Real Sound
> Reviews
> Smart Awards 2013
> Smart Ideas
> Trio Awards 08
> TVs & Large Display
> Wireless & Networking
PRODUCT REVIEW
> Featured Reviews
SERVICES
> Advertising
> Competitions
> Contact
> Disclaimer
> Signup
> Terms & Conditions
SUBSCRIBE
> Subscribe to Newsletter
> Subscribe to Magazine



Top 10 Viewed Articles
  1. Who Has The Best LCD TV: Sony, Toshiba Or Samsung?
  2. FIRST LCD TV REVIEW: LG Scarlet 60 Vs Samsung Series 6
  3. Sony PS4 Not Far Away
  4. The Humble PC Gets A Whopping Makeover
  5. Sony Bravia LCD TVs Vs Samsung LED HD TVs Which is Best?
  6. Toshiba Working With Microsoft On New Entertainment Xbox
  7. Blu-ray Xbox 360 Planned By Microsoft
  8. Massive Failure Rate For Xbox 360 Exposed
  9. Free Sony PS3 Con
  10. How To Build Your Own Digital Media Server: Part I
Top 10 Viewed Reviews
  1. First Review: Samsung Series 7 LED TV
  2. Movies On-The-Go With Teac DVD Boombox
  3. Who Has The Best 32-inch Screen: Panasonic, Samsung, or Sony?
  4. Who Has The Best Home Theatre Kit? Denon vs Bose
  5. Every Bit Of Defence Counts
  6. New Denon Home Theatre Makes Bose Look Like Yesterdays Technology
  7. Best Media Player On The Market
  8. At $1,499 The Aldi Medion 17-inch Notebook Is A Steal
  9. Affordable Noise Cancelling Headphones That Work
  10. B&W 600 Speaker Delivers Real Sound





CONTENT & DOWNLOADS / MUSIC & VIDEO

Quickflix "Positioning" With AAPT Deal

By Oonagh Reidy | Friday | 28/06/2013

QF Banks on "Extreme Performance" for Streaming


Internet content player Quickflix (QF) has signed a deal with one of Australia's largest telecommunications infrastructure companies, AAPT, to stream content via its Extreme Performance network.

The deal is a multi-year "cloud, CDN and network partnership", worth less than $10 million, reports the Australian Financial Review (AFR).  Computer and service infrastructure, cloud-based content and delivery and telecommunications services are among the other advantages for Quickflix. 

AAPT's Extreme Performance network will enable Quickflix to efficiently scale its movie and TV streaming to serve "millions" of users across Australia and New Zealand.

At last count, Quickflix had 121,657 customers for the March quarter - down 6 percent.

The Aussie streaming provider also says it will add more major and independent studio movie and US TV content to its menu in the near future. It recently added 'straight from the US' TV series' like Game of Thrones to rival Foxtel's offering. 

"The AAPT partnership gives a low-cost and very scaleable platform, allowing us to invest more in content. It also can augment unmetering, should we partner with ISPs on that," Quickflix CEO Stephen Langsford told Channel News. 

"Although with 200GB and plans for $50 [unmetering] it is becoming increasingly irrelevant. If a customer streams 30hrs a month of Quickflix, it still leaves plenty of capacity for everything else you need to do with your broadband."  

Langsford says the move is about cost-cutting and "positioning" the company for the next phase of growth, after the embattled content streamer ran into financial trouble, but was saved by a last-minute funding injection.

It is now focusing on a return to cost-effective growth and moving to cash-flow breakeven. Recently, it received a $1.7 million funding boost from global investor Crede Capital.  

''AAPT is providing the level of service and flexibility that an innovative company like ours needs,'' says Langsford.  

''They had a clear understanding of our growth strategies and a willingness to work with us as partners to help us achieve our growth and success.''  

AAPT's CEO David Yuile says: "Quickflix represented the new breed of high-growth digital media and entertainment players seeking rapid delivery of streaming content across AAPT's Extreme Performance national network." 
Quickflix shares remained unchanged at $0.017 on June 28.  

Print this article
Email this story to a friend
Link this story:
Link this page to delicious Link this page to Digg Link this page to Furlit Link this page to News Vine Link this page to Reddit Link this page to Spurl Link this page to Yahoo My Web RSS this section





LATEST REVIEWS
New LG 65   New LG 65" Ultra High Definition TV, Complete With Pop Down Speakers: REVIEW
LG Australia has finally rolled out their 65" Ultra High Definition TV offering in Australia and what you get is a TV that delivers a quantum leap in TV technology and surprisingly a significantly improved sound system that is delivered from pop down speakers but the big question is whether it is worth $6,999.
Product Rating 4.5

Westfield To Split   Westfield To Split
Shopping giant to separate ANZ, international operation
Product Rating 0

REVIEW:Note 3 Is The Best There Is In Phablet Smartphones   REVIEW:Note 3 Is The Best There Is In Phablet Smartphones
If you are one of those people who love technology but struggle to manage the hundreds of apps and the endless capabilities that today's smartphones are capable of delivering then the new Samsung Note 3 is not for you.
Product Rating 5




SMARTHOUSE NEWSLETTER
Get the latest news
Subscribe today for your daily news of consumer electronic news...
Get the latest news

ADVERTISE
SmartHouse
reaches over 2 million consumers a year. Contact us today about special deals..

For more information ...

LATEST ISSUE
Smarthouse's
Apr/May 2011 issue

reviews the hot new iPhone attach device, the Zeppelin Air. And we look at what's going on in the tablet space...