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DIGITAL PHOTOGRAPHY / MEMORY

SanDisk Rolls Out Memory Cards For Camcorders

By Mendelson Tiu | Friday | 18/04/2008

SanDisk is releasing a new line of memory cards especially designed for digital camcorders. These new memory cards, available in SDHC and Memory Stick PRO Duo formats, will be identified by minutes of recording time as well as its maximum capacity.


Click to enlarge
According to SanDisk, its new Video HD cards feature a fast read speed and 'exceed' the performance required by high definition camcorders.

SanDisk's Senior Product Marketing Manager for Cards and Accessories Division, Susan Park said, "The SanDisk Video HD line takes the mystery out of selecting the proper memory for these new camcorders. The bright red packaging and the bold labelling of recording times give consumers an easy way to select memory cards for video. The cards are designed to be high performance and optimised for high-definition camcorders, but they can also be used in recording standard video. Further, the cards work well in point-and-shoot digital still cameras that have video capabilities."

"Until now, it has been difficult for consumers to select the memory card that is the most suitable for their camcorders, and equally difficult to calculate the amount of recording time they have available from the various resolution settings," added Park.

The SanDisk Video HD card packaging offers a chart that shows the approximate number of minutes for HD High, HD Standard and HD Extended settings.

The SanDisk Video HD card is now available in Australia and will be offered in two sizes. The RRP for the 60-minute (4GB) is $66 for the HDTM SDHC card and $101 for the HDTM Memory Stick PRO Duo. The RRP for the 120-minute (8GB) is $119 for the HDTM SDHC card and $194 for the Memory Stick PRO Duo.

See: www.sandisk.com

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