A 4SquareMedia Website

SECTIONS
> Wearable Technology
> Appliances
> Automation
> Automotive
> Buyers Guide
> CEDIA 2010
> Comment
> CES
> Content & Downloads
> Digital Photography
> Gaming
> Green Energy
> HD
> Home Cinema
> Home Office
Accessories
Broadband & Web Hosting
Components
Desktop PCs
Industry
Memory
Microsoft Windows
Monitors And Screens
Notebooks & Tablets
Platforms
Printers & Multi-Function
Security & Support
Software
Storage
> How Stuff Works
> Installation
> Portable Players
> Media Centres
> Phones
> Real Sound
> Reviews
> Smart Awards 2013
> Smart Ideas
> Trio Awards 08
> TVs & Large Display
> Wireless & Networking
PRODUCT REVIEW
> Featured Reviews
SERVICES
> Advertising
> Competitions
> Contact
> Disclaimer
> Signup
> Terms & Conditions
SUBSCRIBE
> Subscribe to Newsletter
> Subscribe to Magazine



Top 10 Viewed Articles
  1. Who Has The Best LCD TV: Sony, Toshiba Or Samsung?
  2. FIRST LCD TV REVIEW: LG Scarlet 60 Vs Samsung Series 6
  3. Sony PS4 Not Far Away
  4. The Humble PC Gets A Whopping Makeover
  5. Sony Bravia LCD TVs Vs Samsung LED HD TVs Which is Best?
  6. Toshiba Working With Microsoft On New Entertainment Xbox
  7. Blu-ray Xbox 360 Planned By Microsoft
  8. Massive Failure Rate For Xbox 360 Exposed
  9. Free Sony PS3 Con
  10. How To Build Your Own Digital Media Server: Part I
Top 10 Viewed Reviews
  1. First Review: Samsung Series 7 LED TV
  2. Movies On-The-Go With Teac DVD Boombox
  3. Who Has The Best 32-inch Screen: Panasonic, Samsung, or Sony?
  4. Who Has The Best Home Theatre Kit? Denon vs Bose
  5. Every Bit Of Defence Counts
  6. New Denon Home Theatre Makes Bose Look Like Yesterdays Technology
  7. Best Media Player On The Market
  8. At $1,499 The Aldi Medion 17-inch Notebook Is A Steal
  9. Affordable Noise Cancelling Headphones That Work
  10. B&W 600 Speaker Delivers Real Sound





SECTIONS / HOME OFFICE

OZ Internet Boom? e-Tailers Get "Competitive"

By Oonagh Reidy | Friday | 23/08/2013

As figures emerge showing Aussies are still shopping overseas in droves, Oz e-tail is "competitive", says analyst


New Frost & Sullivan figures out this week show online accounts for just 7% of total sales for Aussie retailers - compares with around 10 percent in the UK, US. 

But 7% is now "quite competitive" on a global basis, ahead of countries like Singapore, Phil Harpur Frost & Sullivan analyst told CN. This is expected to hit 10% by 2017. 

Traditionally, Australia lagged US, UK "significantly" in online retail, due to lack of web presence by larger chains such as Myer and David Jones. But this is changing rapidly, says Harpur. 

Other reason for online lag is, traditionally, Australia has a strong brick and mortar store presence, due to its highly urbanized population well served by shopping centres and retail stores. 

"While there is still a lag with compared to US and UK, the gap has been bridged significantly over the past 3 years due to strong market growth," says Harpur. 

But now, all the majors including Myer, David Jones and Dick Smith are singing the multi channel tune. 

Dick Smith CEO Nick Abouud recently revealed ambitions to have Internet sales account for 10% of its total - more than double its current level.  

Terry Smart, CEO of JB Hi-Fi, one of the most visited websites in OZ with 1.15 m weekly visitors, says both strong store and online presence are critical - despite the fact its webstore accounts for just 2% of total sales.  

Smart said JB's website is driving instore sales, saying the multichannels "feed off each other".  

Aussie consumers are still going to overseas retailers in massive numbers - the report cited a whopping 33-50 percent of all online spend goes international. 

Over the past two years, the proportion of online shoppers buying on local sites only increased from 21% in 2011 to 25% in 2012 and 29% in 2013.  

Cheaper prices is the main reason why shoppers look to overseas markets, and the greater variety of goods often available. 

Some larger overseas brands such as ASOS continue to target local markets, says Harpur. This is alongside newcomers like Topshop, offering next day free delivery, returns, cheaper prices, better selection. 

But local consumers will shop on local sites in preference to overseas sites only if they provide "the right mix of price, selection and convenience," warns Harpur.

But at least, the falling dollar may help local online retail in its price war against international rivals.

Online retail sales in Australia will reach more than $18 billion in 2013 and grow 39 percent to $25 billion by 2015, according to Frost & Sullivan.

Print this article
Email this story to a friend
Link this story:
Link this page to delicious Link this page to Digg Link this page to Furlit Link this page to News Vine Link this page to Reddit Link this page to Spurl Link this page to Yahoo My Web RSS this section





LATEST REVIEWS
New LG 65   New LG 65" Ultra High Definition TV, Complete With Pop Down Speakers: REVIEW
LG Australia has finally rolled out their 65" Ultra High Definition TV offering in Australia and what you get is a TV that delivers a quantum leap in TV technology and surprisingly a significantly improved sound system that is delivered from pop down speakers but the big question is whether it is worth $6,999.
Product Rating 4.5

Westfield To Split   Westfield To Split
Shopping giant to separate ANZ, international operation
Product Rating 0

REVIEW:Note 3 Is The Best There Is In Phablet Smartphones   REVIEW:Note 3 Is The Best There Is In Phablet Smartphones
If you are one of those people who love technology but struggle to manage the hundreds of apps and the endless capabilities that today's smartphones are capable of delivering then the new Samsung Note 3 is not for you.
Product Rating 5




SMARTHOUSE NEWSLETTER
Get the latest news
Subscribe today for your daily news of consumer electronic news...
Get the latest news

ADVERTISE
SmartHouse
reaches over 2 million consumers a year. Contact us today about special deals..

For more information ...

LATEST ISSUE
Smarthouse's
Apr/May 2011 issue

reviews the hot new iPhone attach device, the Zeppelin Air. And we look at what's going on in the tablet space...