Worldwide shipments of portable media players (PMPs) will grow at a 30 percent annualised rate over the next five years, predicts Parks Associates.
PMPs, which play back video as well as audio, will reach shipments of 132 million units in 2011, driven by consumers upgrading from MP3 players and the popularity of new Web sites that offer downloading of free short video clips, said senior analyst Harry Wang.
In addition, prices are falling on the players and the devices offer increasingly greater storage and better ease of use.