What you have to consider if you are buying a new large screen TV today is how you future proof the device you are looking to purchase.
Ultra High Definition content is set to become the premium standard over the next 18 months as Hollywood studios start delivering UHD content and major sporting events like the upcoming World Cup and the Winter Olympics are shot in UHD.
The reality is that 4K Ultra High Definition is rewriting the TV evolution story, often called 4K, Ultra HD TVs (also known as UHD TVs) delivers four times the picture resolution of 1080p Full HD, that's eight million pixels compared to two million pixels.
So what you get with the new range of LG Ultra High Definition TV's are display screens that can deliver breathtaking images where detail is finite and colours are spectacular.
When you do see a UHD shot movie or documentary you will suddenly realise that there is a massive difference between what you have today and what is built into a UHD 4K TV.
The introduction of 4K is going to be slow because everything down the creation food chain has to be changed over to UHD technology including programme production to distribution technology to a new generation of cameras.
What this TV delivers is breathtaking technology, and at $6,999 this TV is defiantly a "considered" purchase for those who want the very latest in TV technology.
This LG is also a 3DTV which relies on cheap and lightweight "passive" 3D glasses - like those you wear at the cinema - rather than expensive and cumbersome battery-powered "active" glasses.
I tested this TV with a series of short Ultra HD movies provided by LG, the content was spectacular and really highlight where content delivery is going, it also made 1080p content look a tad old hat.
The detail of individual hair, the reflection of light and buildings that scream from the screen because of the abundance of detail makes you feel that you are really there with this TV, I also noticed that one can stand close to this TV without losing any detail. This is achieved through the incorporation of IPS Panel technology that delivers a 178 degree wide viewing angle that makes every location the best seat in the house irrelevant of where you are sitting.
The picture image on this TV has been improved significantly over prior models because of the use of an LG developed Micro Pixel Control system that incorporates up to 144 blocks of LEDs at the back of the entire panel.
This technology individually brightens and dims each segment of the screen, this results in the deepest, darkest and most natural colours I have ever seen on a TV.
For those of you who have digital content or Blu-ray movies and want to step up to the next level in viewing experience, LG's Tru-ULTRA HD Engine up scales the picture through a 4-step data analysis, this enhances the details of all broadcasts, movies, sports and games, giving you the viewing experience you expect from an Ultra HD 4K TV.
The sound on this TV was also excellent which was surprising as a lot of Ultra High Definition TVs especially cheap TCL or Changhong 4K TV's have shocking sound which is surprising considering the quality of the picture that a UHD TV can deliver.
The sound system on the LG TV comes from a unique sliding speaker bar that is built into the TV, this sound bar recedes when you're not watching the TV allowing owners to maintain a look of pristine minimalism.
The speakers deliver 50W of audio from four speakers and a built in subwoofer delivers excellent sound and bass.
These speakers have been built in this way because the thin bezel around the screen leaves no room for front speakers.
LG's Ultra HDTV comes with the traditional LG Smart TV content package, the big difference is that users can now upscale to 4K resolution for razor sharp clarity.
With LG's intuitive Magic Remote users can use LG's proprietary Voice Mate technology which responds instantly to any spoken request. Even when you're speaking in a natural conversational manner.
Last but not least you also get Ultra HD Cinema 3D with 3D action delivered at four times the resolution of Full HD 1080p. You even have the option of converting 2D content to 3D whenever you want.
This is an expensive TV that contains a lot of future TV technology. LG makes some of the best display screens in the world which is why Apple uses LG display technology for their iPhones and iPads.
So if you are looking at buying a large Ultra High Definition TV this is a product that is up there with the best. The added benefit is the drop down speakers that allow this TV to remain a design item built around a stunning wafer thin screen.
LG needs to take a serious look at their Smart TV offering, it is in need of a major update and it would be nice if they could deliver links to Ultra HD content.