A 4SquareMedia Website

SECTIONS
> Wearable Technology
> Appliances
> Automation
> Automotive
> Buyers Guide
> CEDIA 2010
> Comment
> CES
> Content & Downloads
> Digital Photography
> Gaming
> Green Energy
> HD
> Home Cinema
> Home Office
> How Stuff Works
> Installation
> Portable Players
> Media Centres
> Phones
> Real Sound
> Reviews
> Smart Awards 2013
> Smart Ideas
Bathrooms
Design
Industry
Kitchens
Media Rooms And Lounges
Outdoor
Smart Home Design & Installation
Tomorrow's Technology
> Trio Awards 08
> TVs & Large Display
> Wireless & Networking
PRODUCT REVIEW
> Featured Reviews
SERVICES
> Advertising
> Competitions
> Contact
> Disclaimer
> Signup
> Terms & Conditions
SUBSCRIBE
> Subscribe to Newsletter
> Subscribe to Magazine



Top 10 Viewed Articles
  1. Who Has The Best LCD TV: Sony, Toshiba Or Samsung?
  2. FIRST LCD TV REVIEW: LG Scarlet 60 Vs Samsung Series 6
  3. Sony PS4 Not Far Away
  4. The Humble PC Gets A Whopping Makeover
  5. Sony Bravia LCD TVs Vs Samsung LED HD TVs Which is Best?
  6. Toshiba Working With Microsoft On New Entertainment Xbox
  7. Blu-ray Xbox 360 Planned By Microsoft
  8. Massive Failure Rate For Xbox 360 Exposed
  9. Free Sony PS3 Con
  10. How To Build Your Own Digital Media Server: Part I
Top 10 Viewed Reviews
  1. First Review: Samsung Series 7 LED TV
  2. Movies On-The-Go With Teac DVD Boombox
  3. Who Has The Best 32-inch Screen: Panasonic, Samsung, or Sony?
  4. Who Has The Best Home Theatre Kit? Denon vs Bose
  5. Every Bit Of Defence Counts
  6. New Denon Home Theatre Makes Bose Look Like Yesterdays Technology
  7. Best Media Player On The Market
  8. At $1,499 The Aldi Medion 17-inch Notebook Is A Steal
  9. Affordable Noise Cancelling Headphones That Work
  10. B&W 600 Speaker Delivers Real Sound





SMART IDEAS / MEDIA ROOMS AND LOUNGES

Watch Out LG! Ikea Smart TVs Coming OZ

By Oonagh Reidy | Wednesday | 18/04/2012

Ikea to go hell for leather into tech - with help from China's TCL - a move which should have TV kings Samsung, LG very, very worried.


This comes as Ikea unveiled its all-in-one LED Smart TV with BluRay Player and full home entertainment system with inbuilt furniture, dubbed UPPLEVA

The Swedish furniture giant, best known for its flat pack furniture, will begin flogging UPPLEVA, as well as other TVs and home entertainment units later this year in full tech venture.

Ikea Australia confirmed to Smarthouse the clever unit is coming Down Under although no word on pricing yet: "We are expecting UPPLEVA in Australia in the first half of 2013. We have not confirmed pricing for the Australian market as yet," a spokesperson confirmed.

Read: Ikea Flat-Pack LED TV

"We are launching a new concept where you in one place can buy your furniture and your electronics -- designed for and matched with each other from start, " IKEA's living room chief Magnus Bondesson told Reuters, yesterday.

"This is a large step for us," he admitted.

The flat pack kings say they are responding to consumer demand to integrate furniture and technology in a simplistic way. The UPPLEVA certainly lives up to this and has a minimalist look that can be customised.





Basic all-in-ones will cost 6500 Swedish Kronas, which translates into A$930, when they kick off sales in Europe later this year.

But compared to a Samsung 40" LED HD Smart TV costs $798 or an LG 42" equivilant, which will set you back over $1,000, Ikea's all-in-ones may prove irresistible for consumer since you're getting furrniture, Smart TV, DVD player and sound system to boot.

However, little is known about the qaulity of the sets although the UPPLEVA appears to have all the bells and whistles asocaited with big brand Smart TVs including 400 Hz refresh rate, WiFI enabled and a bundle of ports including HDMI (to connect PC or other device) iPod/Mp3.

The Swedes are teaming up with Chinese TV maker TCL in its latest tech venture.

TCL (The Creative Life) has made major inroads into the local and global markets of late and is China's top TV brand.

It has headway in the Australian market since its launch in 2005 with its Internet ready TVs, 3D display sold in JB Hi-Fi, The Good Guys and Harvey Norman.

And analyst believe the savvy furniture maker are on the right track and have put the industry to "shame" with its latest venture:

"It's a cliché to say that the TV is more than a gadget but also a piece of furniture, but Ikea has really proved it, " admits DisplaySearch analyst, Paul Gray.

"While some consumers are likely to think twice before buying an Ikea TV, concerned about the quality of the image or other performance attributes, Ikea is offering a five year guarantee, which at least addresses reliability concerns.

"But any consumer encountering a Japanese name on the set would have felt instantly reassured and bought it with even more confidence. TCL deserves credit for having the imagination to take the opportunity," he added.

Print this article
Email this story to a friend
Link this story:
Link this page to delicious Link this page to Digg Link this page to Furlit Link this page to News Vine Link this page to Reddit Link this page to Spurl Link this page to Yahoo My Web RSS this section





LATEST REVIEWS
New LG 65   New LG 65" Ultra High Definition TV, Complete With Pop Down Speakers: REVIEW
LG Australia has finally rolled out their 65" Ultra High Definition TV offering in Australia and what you get is a TV that delivers a quantum leap in TV technology and surprisingly a significantly improved sound system that is delivered from pop down speakers but the big question is whether it is worth $6,999.
Product Rating 4.5

Westfield To Split   Westfield To Split
Shopping giant to separate ANZ, international operation
Product Rating 0

REVIEW:Note 3 Is The Best There Is In Phablet Smartphones   REVIEW:Note 3 Is The Best There Is In Phablet Smartphones
If you are one of those people who love technology but struggle to manage the hundreds of apps and the endless capabilities that today's smartphones are capable of delivering then the new Samsung Note 3 is not for you.
Product Rating 5




SMARTHOUSE NEWSLETTER
Get the latest news
Subscribe today for your daily news of consumer electronic news...
Get the latest news

ADVERTISE
SmartHouse
reaches over 2 million consumers a year. Contact us today about special deals..

For more information ...

LATEST ISSUE
Smarthouse's
Apr/May 2011 issue

reviews the hot new iPhone attach device, the Zeppelin Air. And we look at what's going on in the tablet space...