Samsung wants to be the first company to release the technology and has the money to invest in commercialising it. Its meteoric success in the smartphone market has seen the Company's profits thrive, netting $6 billion dollars in the third quarter of 2012 alone, which is a 91% rise from last year.
The VP of Samsung's display unit, Lee Chang-hoon, admitted a few customers are currently testing the displays, but could not speculate when products with flexible displays will be released.
LG and Sharp have taken a different direction by integrating touch sensors in LCD panels.
The method "removes a lot of layers out of the LCD manufacturing process and creates less components by integrating that touch panel into the LCD screen," explained Josh Corin, LG's Mobile Communication Marketing Manager, to SmartHouse.
Corin's colleague, Brad Reed, elaborated: "What we've done in terms of the technology to both reduce the thickness of the display whilst keeping it very strong, but bringing a high level of tactile responsiveness."
Currently Apple's iPhone 5 and Google's Nexus 4 feature LG's new screens, which are both available on the market.
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