More than 150 JB Hi Fi customers who thought they were buying a $3,600 LED Samsung TV for $15 have been told the deal is off. Instead they are being offered the TV for $2,500 which is a discount of more than $1000.
In an email sent to customers JB Hi Fi said, we are in receipt of your order for a Samsung UA40B6000VF LED Television.
Please be advised that on Thursday 23 July for a very short time the JB Hi fi Online website mistakenly listed this TV for the a sell price of $15.00
This price was incorrect and was caused by an error with an automated price routine. The advertised promotion of “15% off Televisions” was applied to all relevant models in our catalogue apart from this model which displayed at a $15.00 sell price.
The current JB Hi-Fi Ticket price for this TV is $3,487.00
JB Hifi considers the $15.00 sell price to be an honest and obvious pricing error and as such, cannot honour this price.
The website pricing for this TV has now been corrected to the “15% Off” promotional price of $2,963.95
For your inconvenience, JB Hifi will be happy to offer you a further discount and a special price of $2,500.00 plus freight, should you still want to proceed with the purchase.
Please reply to this email within 48 hours if you wish to proceed with this offer.
All orders received at the incorrect price of $15.00 will be voided. We have not processed the payment.
JB Hifi apologises for any inconvenience caused by this error.