You only have to look at the GoPro debacle to realise that an investment in Sonos, who are desperate to get an IPO away, is extremly high risk.
Like Sonos, G...
Is Sonos set to be another Nokia or Blackberry?, a brand who dominated a category and then died because their competition worked out how to deliver a better qua...
This year at CES every display brand showcased something outstanding with new innovations around every corner and if they do get mass produced it could open doo...
As someone whose never really felt invested in the culture around traditional sports, I've often taken the cynical position that eSports have the right to be ju...
There is nothing like the taste of defeat to get the juices going, especially in the technology market where product evolution and the ability to play the brand...
The move by Richard Murray, the overall CEO of both The Good Guys and JB Hi Fi, to anoint Terry Smart as the new CEO of The Good Guys has been praised by analys...
There are approximately 2.2 million Foxtel customers and I am just one of those customers, but if my experience installing a new Foxtel iQ3 box is anything to g...
One has to seriously question why Sony is still in the mobile phone market, they are under water and sinking fast according to the latest IDC Mobile Research.
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It’s fair to say that, in 2017, gaming as a hobby is more mainstream than it has ever been. Six in ten Australians play video games for more than an hour and a ...
I am now fully convinced that one of the things missing with an increasing number of PR professionals operating in the technology market is plain common sense o...
