Panasonic Australia has been voted the best consumer electronics and appliance brand in Australia during the past 50 years, by no other than Choice. They beat out both Philips and Sony.
The Choice Heritage Awards was awarded to Panasonic because they were the most consistently recommended brand over the past 50 years said Choice executives.
“During our 50 years of serving consumers, we’ve confidently recommended many products to our members. The shortlisted companies for this award, Sony, Panasonic and Philips, have earned their place because of the number of products included in our ‘What to Buy’ or ‘Recommended’ lists over the past five decades” said Choice.
They claimed that, TVs are among our most popular tests and are just one of the home electronics products where our shortlisted companies have been fighting for prime position. When colour arrived in Australia in 1975 we tested the latest massive 63cm colour TVs and all three brands scored well. As the decades progressed, Philips, Panasonic and Sony jockeyed for top brand, with Sony’s Trinitron CRT TV enjoying some dominance in the 1990s and Panasonic scoring well in the 21st century with its plasma TVs.
According to Choice, who is the leading consumer advocacy group in Australia the independence of Choice who is a non profit organisation is critical in building trust with consumers.
Choice campaigns to protect and assist consumers through changes to laws and industry practices, they are also known for “keeping vendors honest” with their constant testing of consumer goods.
“Our fair and unbiased reporting and testing on consumer products and services helps consumers find the right product for their particular needs and budget”. They claim.