We all know that Microsoft is struggling with their Internet Explorer browser and their Bing search engine, now the giant US company is trying to cash in on the desperation of people caught up in the Japanese earthquake and ensuing tsunami to build traffic to their Bing search engine.On Saturday as the world was struggling to come to grips with the devastation Microsoft tweeted on its Bing Twitter account that it was donating $100,000 to victims of Japan’s earthquake and tsunami.
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But there was a twist, Microsoft would only donate a $1 each time Twitter users retweeted to their original message.
US company VentureBeat said that that many found the Microsoft tweet “crass.” Comedian Michael Ian Black tweeted to his 1.6 million followers: “Hey @bing, stop using a tragedy as a (&@#$-ing) marketing opportunity.”
