Cisco who recently axed their Flip camera division, have said that they are currently working with retailers and distributors to discuss the “selling of inventory.”
One of the biggest retailers set to be hit by Cisco’s backflip in Australia, is Dick Smith who allowed Cisco to install major in-store displays for their Flip camcorder business, which is now being shut down due to poor sales and mounting losses.
Last year Cisco Consumer General Manaer Todd Lynton said that a key component of their marketing has been the introduction of large displays in nine Dick Smith super stores and aisle end displays in up to 430 stores across Australia.
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|Cisco Flip Display Inside Dick Smith Store.|
In a statement strategically issued over Easter Cisco said that they will continue to offer product support as well as warranties for Flip cameras that are currently in the market.
According to a statement posted on the company’s website, “Cisco will continue its focus and commitment to deliver best in class solutions that extend the network as a platform, from businesses into the home through its Linksys products and consumer TelePresence solutions with “Umi.”
As for Flip, Cisco “will continue to provide technical support for Flip video cameras until Dec. 31, 2013 and Flip cameras will be available through online and in-store retail partners as well as Flip store while supplies last.”
The company said it will continue to support consumers who purchased a Flip camera within the terms of its 1-year warranty. Issues not covered by the warranty or that are beyond the warranty period will continue to supported “for a nominal fee” until Dec 31, 2013.
The FlipShare software service will continue to be fully functional and will be supported until Dec. 31, 2013.
After that time Cisco will no longer support the application online though it may remain functional as software for offloading videos, editing, organising and archiving.
Additionally, video sharing will no longer be supported past Dec. 31, 2013.