With Wii Fit a smash hit, EA has decided to join the fitness boom by designing EA Sports Active, an interactive game made exclusively for the Wii console.
Developed in collaboration with fitness experts, EA SPORTS Active is designed specifically for women seeking a simple, fun and cost-effective way to achieve a healthy lifestyle. The product will be the first in a new line of EA SPORTS fitness and sports performance products in development to improve the well-being of people of all ages.
EA SPORTS Active features a variety of interactive activities combined into a circuit that target both the upper and lower body as well as cardio, and supports two players to allow family or friends to get fit together. EA SPORTS Active provides a new level of motivation with on-screen, real-time feedback on your workout such as calories burned, while also allowing you to adjust intensity levels.
EA SPORTS Active ships with two specially designed leg straps that hold the Wii’s Nunchuk controller to track lower body movements, as well as resistance bands to support a number of upper body strength training exercises.
EA SPORTS Active features a “30 Day Challenge,” a fitness road map for players to reach their fitness goals with the guidance of a virtual trainer. The Challenge provides a new, 20-minute workout every time a player exercises, including clear instruction, feedback on technique and positive encouragement throughout the workout.
Each circuit will feel different and increase in intensity as fitness levels improve to help you work up a sweat and work toward your fitness goals. Users can also create their own custom workouts that vary in activity, duration and intensity, and the Wii Balance Board will add functionality to many exercises.
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