The Australian Subscription Television and Radio Association is claiming that 299,000 people watched last week’s FOX Sports’ 3D broadcast of the World Cup warm-up match between Australia and New Zealand despite there being only 3,000 3D Sets shipped into Australia according to Australian customs data.
The event which was broadcast on two Fox Sport channels, one for 3D and another for 2D was the highest rating sporting event on Foxtel last week.
ASTRA executives were unable to explain how 299,000 people managed to watch the event when retailers have only sold an estimated 2,000 3D TV display screens.
The press release issued by ASTRA said FOX Sports’ 3D broadcast of the World Cup warm-up match for the Socceroos, Live: Football: Australia v NZ, topped the week with 299,000 viewers; Live: NRL Sharks v Broncos was watched by 275,000 people and Live: AFL West Coast v St Kilda was seen by 211,000 people (on FOX Sports).
Tuesday night’s broadcast of Family Guy on FOX8 was seen by 135,000 people, Selling Houses Australia on The Lifestyle Channel was watched by 120,000, and the premiere of Starstruck on Disney Channel was seen by 98,000 people. Top Gear on BBC Knowledge was watched by 91,000 people, Project Runway on Arena by 89,000, and iCarly on Nickelodeon was viewed by 76,000 people.
In week 22, subscription TV channels had 21.2% of all metropolitan viewing between 6am and midnight, 20.0% of all regional viewing and 54.4% of all viewing in subscription TV homes.