We have the Internet, movie streaming.
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But we still love telly more than ever with a whopping 99% of households in Oz owning (at least) one.
Australians home viewing continues to improve as the uptake of digital TVs grows as over 83% of main TV sets convert to digital, according to an Australian Communications and Media Authority study.
‘There are about 18.7 m working televisions in Australian homes – an average of 2.2 per household.
The number of us buying TVs are rising – 29% of households surveyed had purchased a new television set in the 12 months before the study and almost 50% owned a TV set less than two years old.
But there is one reason we haven’t ditched the TV just yet – the price of LCDs has fallen by a third.
The average price of an LCD here fell $256 (32%) between 2010-’11, and the average price of a plasma also fell by $174, or 14%.
But the average price for a new TV bought in the year to June 2011 was a massive $1,131.
“As prices drop and features – such as large screens, high definition (HD) and internet connectivity – become more common, Australians are now enjoying an unprecedented level of quality in their viewing experience,” said ACMA Chairman, Chris Chapman.
The main reasons given for buying a new set were to get a television with a flat or bigger screen (69%) or to get a better quality picture (66%).
And, while watching recorded television is increasing, viewing live television remains the primary way of viewing.
