Huawei, the manufacturer behind the Telstra T-Touch, has launched a new range of Android mobile phones for the lower-end phone market.
While competition remains stiff in the high-end smart phone market, Huawei is aiming at the mass market for affordable phones that ship cheap with plans and caps; a sector that dominates the mobile market. The company is being carried by Boost Mobile and says that its new mobile range is targeted at a youth audience.
New mobiles to the market include the Ideos U8150 and the U8300. Both running the Android OS, the U8150 features a 2.8-inch capacitive LCD touch screen and a design that mimics a miniature version of the Samsung Galaxy and the U8300 mixes touch-screen capability with a traditional keypad on a tiny frame.
The Chinese company Huawei, in similar form to Taiwanese HTC, was once a behind-the-scenes manufacturer but recently jumped into the consumer market under its own badge a few months ago in Australia. It claims that 45 of the world’s top 50 telecom companies use Huawei products under different labels.
Huawei Australia’s Head of Devices Marketing, Mark Treadwell says that half of Australia is currently using products sold and rebadged by other telecoms.