As retailers like Clive Peeters struggle in the consumer technology market comes news that Toys “R” Us will begin carrying Apple iPods and Asus ultraportable notebook PCs in a major expansion of their consumer technology offering.
As retailers like Clive Peeters struggle in the consumer technology market comes news that Toys “R” Us will begin carrying Apple iPods and Asus ultraportable notebook PCs in a major expansion of their consumer technology offering.
The iPods and related accessories will be merchandised within specially designed “iPod boutique” wall displays. The assortment includes the iPod Shuffle in silver, blue and pink, the iPod Nano in a selection of recently introduced colors, and the iPod Touch. Accessories include products from iHome, iTunes gift cards, and a selection of carrying cases and car adapters.
“The introduction of Apple iPod products reinforces our status as the ultimate shopping destination for kids and furthers our specialist position by offering the best and broadest assortment of products that kids crave,” the company said in a statement.
On the PC front, Toys”R”Us will carry four models of Asus’ Eee PC, the kid-friendly ultralight notebook “that is great for Web surfing, emailing and typing school papers,” the retailer said. The notebooks will be available in Linux and Windows XP versions. Pricing in Australian stores have not yet been announced.