Alcatel has revealed a premium $400 IDOL 4 series smartphone as well as packaging that becomes a pair of VR Goggles.
Building on the success of its IDOL 3 which is proving extremely popular in Australia, the newly designed IDOL 4 and IDOL 4S has introduced new technology called a Boom Key and an augmented multimedia experience.
Users can now Boom features according to Alcatel.
Boom my camera: Instantly takes photos on standby mode pressing and holding the button puts the camera into burst mode to take photos in quick succession.
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Boom my gallery: Artistically shuffles the photos in the gallery for instant sharing as a photo collage or a short slideshow.
Boom my videos: Generates immediate, effects in existing videos, such as replaying the previous one second of the video three times, or changing the playback speed. When a user is recording a video, pressing the Boom Key will immediately broadcast the video live.
Boom my music: Conceived by Alcatel and engineered by Waves, the audio experience is automatically optimized across all media with simply one touch. The bass, loudness and clarity of the sound is enhanced, enriching the whole user experience.
Boom my game: Alcatel claims that Asphalt fans will love how the Boom Key amps up their play by releasing the Nitro and boosting the car speed. It also boosts the audio experience by increasing the volume and adding spatial sound reproduction.
Boom my view: Creates a more intense 3D effect (parallax UI effect) for the launcher and a stunning live weather display as part of the home screen.
The IDOL 4, has a Qualcomm SnapdragonT 617 processor and the IDOL 4S, the Snapdragon 652 processor.
These processors also feature an X8 LTE modem and 802.11ac Wi-Fi connectivity which supports very fast download speeds.
Additionally, users will be able to enjoy all day battery life and both smartphones use Qualcomm Technologies’ Assertive Display technology. The larger, 5.5-inch IDOL 4S offers a 2K AMOLED display, which is super-responsive and low in power consumption.
“Both Snapdragon 617 and 652 processors take processing and power efficiency to new heights and offer advanced features that will enable a great user experience for Alcatel consumers,” said Alex Katouzian, senior vice president, product management, Qualcomm Technologies, Inc.
IDOL 4 series comes with professional-quality cameras offering ultrafast auto-focus (0.1-0.3 seconds), as well as 360-degree photos and selfies.
The smartphones also produce clear shots even in the dark claims Alcatel engineers.
When it comes to sound Alcatel has teamed up with JBL and Waves.
Other IDOL 4 series audio features include two powerful 3.6 watt speakers, Hi-Fi surround sound for the headset, and optimisation of audio pre-sets both automatically and manually giving users an enhanced sound.
The J22 JBL headphones employ high-performance drivers and a high quality microphone is included to enable the end-user to enjoy on-the-go phone conversations.
The pre-loaded Onetouch Music app offers users an all-in-one music ecosystem, which lets them discover new music, mix online or local tracks, remix, as well as play and browse featured playlists.
IDOL 4 and IDOL 4S are reversible in three ways.
The interface rights itself no matter if the users picks it up right side up or upside down. In addition, it is reversible left to right: stereo sound is always on the correct side, even when the phone is flipped. And the strategically placed speaker grille ensures that sound is unobstructed whether the phone is facing up or turned over.
Augmented Reality: Part of the IDOL 4 Experience
Last but not least: The IDOL 4S’s innovative packaging design transforms into a pair of virtual reality goggles which, when combined with the smartphone, becomes the portal for users to enter the world of immersive 360-degree viewing and gaming.
Virtual reality content such as videos and games can be downloaded onto the device from the OneTouch VR store, a built-in app to easily access saved virtual reality content or streamed in real-time via LittlStar.
Finely Crafted Design
IDOL 4 and IDOL 4S will be offered with four different metal frames: Gold, Dark Grey, Rose Gold and Metal Silver. The front glass touch panel and glass back cover give the phones a premium look and feel. The IDOL 4 series’ slimness (6.9 mm), metal frame and in-mold spin-effect texture add to its finely crafted, luxurious design.