New Sony 200Hz TV Under Challenge from LG & 600Hz

X

Just 6 months after telling consumers that they had the best 200Hz Motionflow TV technology in the world Sony has dumped their first generation for a new version which LG is saying is questionable.

The 2nd generation of their 200Hz Motionflow technology was launched in Australia today with a new Z55 Series Bravia LCD TV range. Sony claims the Z5500 consumes 25-35% less power than last year’s models and also offers a number of ‘eco-aware’ features and an ‘energy saving switch’, aka a power button.

Earlier this week LG in a clear dig at Sony’s 200Hz technology  aid that that their full HD TruMotion 200Hz technology is different from other 200Hz technologies. Others use an interpolation system which creates “new frames” between each true frame. These interpolated frames are the TV’s best guess as to what should appear LG claims.

Paul Colley technology communications manager at Sony Australia has come back claiming “This new Sony model is not just 200Hz, it’s the 2nd Generation of 200Hz, which further improves and sharpens all aspects of motion. Most 200Hz can’t handle vertical motion correctly; the new Bravia Z55 handles it perfectly.”

LG responded by claiming that LG’s TruMotion 200Hz employs a different approach than Sony in that in uses frame insertions plus scanning backlight technologies. By flashing on and off, the backlight produces actual black frames between true and inserted frames therefore reducing motion blur, increasing sharpness and improving contrast levels in dark scenes.

 

Paul Colley, technology communications manager at Sony Australia, hosted the event and talked guests through the diverse range of products on display, but the main surprise of the morning was the uncovering of the Bravia Z55 Series LCD TV.

The new Z5500 Series Bravia will be released in July in three screen sizes: 40″, 46″ and 52″. Once again Sony has not released pricing for the new models.

Last month both Samsung and Panasonic released 600Hz plasma TV models which the two Companies claim delivers a significantly “better and sharper” picture than Sony’s 200Hz technology.

728x90 MOTOROLA EDGE 20 PRO New Sony 200Hz TV Under Challenge from LG & 600Hz
LG HE FN Series Banners 4SQM LB 728x90 New Sony 200Hz TV Under Challenge from LG & 600Hz
Olimpia Splendid Unico Cooling 728x90 New Sony 200Hz TV Under Challenge from LG & 600Hz
728x90 New Sony 200Hz TV Under Challenge from LG & 600Hz
PAN1992 MWO Banners LB 728x90px V2 New Sony 200Hz TV Under Challenge from LG & 600Hz
728x90 7 New Sony 200Hz TV Under Challenge from LG & 600Hz
Sony 290ES 728x90 1 New Sony 200Hz TV Under Challenge from LG & 600Hz
BEL2117 4Square AUF001 728x90 New Sony 200Hz TV Under Challenge from LG & 600Hz
The Over ear Headphones Leaderboard 728x90 1 New Sony 200Hz TV Under Challenge from LG & 600Hz
Media 728 × 90 New Sony 200Hz TV Under Challenge from LG & 600Hz


YOU MAY ALSO LIKE