Trading Post has launched its new mobile shopping site which allow users to bid, buy, and track their trading activity on their mobile.

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Called Trading Post Mobile, General Manager Sensis Mobile, Amanda Brook said that the business continues to focus on providing its products through a variety of channels so Australians can find a bargain with Trading Post anywhere and at anytime.

“With the new mobile search, bid and buy capability, Trading Post on your mobile offers real time access to all Trading Post inventory, including classifieds and auction ad listings.  Australians can now find great bargains while they’re on the go, or without having to leave the comfort of their couch,” Ms. Brook said.

“Capitalising on the 4.4 million 3G handsets in use across Australia, Trading Post Mobile extends our reach to an entirely new audience of people not currently using our weekly paper or visiting tradingpost.com.au. Sellers will also reap the benefits of the new Trading Post Mobile site, now their online advertisement is replicated on the mobile site. This means millions of potential customers are walking around with advertisements in their pocket via a medium that is experiencing exponential growth rates,” added Amanda.

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For the first time in Australia, buyers and sellers can receive free SMS alerts informing them when their auction is ending, when they’ve won or been outbid, as well as being able to send any classified or auction ads to their mobile.

Specifically designed to optimise the visual display on different mobile handsets, the interface is easy to use, fast and free for all Telstra Next G mobile customers.

To start using Trading Post on your mobile simply type m.tradingpost.com.au into your mobile browser or for Telstra customers, click on the BigPond portal home tab for free access.

To view the demonstration, see: www.tradingpost.com.au/TradingPostMobile