The new 14.1-megapixel Lumix DMC-ZR3 from Panasonic features an ultra-wide 25mm Leica lens with 8x optical zoom and High Definition video recording capability in the AVCHD Lite format.

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The LUMIX ZR sports a new lens design with 0.3mm super-thin aspherical and 0.3 spherical lens resulting to a slim camera with a 25-200mm Leica optics that produces good images.

Panasonic Australia’s Product Marketing Manager for Lumix, Tanya Mudge said, “The LUMIX DMC-ZR3 is the complete package for customers who expect high performance and high-quality images in a chic, stylish body – giving users the opportunity to capture extraordinary images, every single day.”

“The ZR3 also brings premium technology such as AVCHD Lite video recording to an everyday camera, making this brilliant feature even more accessible and easy-to-use. After recording, simply insert the SD memory card into the card slot on a Panasonic VIERA TV or Blu-ray device to enjoy your HD video memories on the big screen,” added Mudge.


A newly-incorporated technology for the DMC-ZR3 is AVCHD Lite HD video recording, which allows users to record high-quality moving images in High Definition 1280 x 720p. In addition to the conventional SD/SDHC Memory Card, the DMC-ZR3 accepts the newly launched SDXC (SD eXtended Capacity) card. With high capacity and fast data transfer speed, this format is ideal for AVCHD Lite recording.

The new Power O.I.S (Optical Image Stabiliser) significantly improves hand-shake correction, which claims to be approximately twice as effective in compensating blurring caused by low-frequency vibration. The DMC-ZR3 also features Sonic Speed AF for fast, responsive performance so users can capture even the most fleeting photo opportunities.

The Venus Engine HD II offers improved image processing and high-speed performance while maintaining optimal energy-efficiency that gives users greater battery life with 330 shots from a single charge.

The Panasonic Lumix DMC-ZR3 will be available in April for $599.

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