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PARRAMATTA, NSW – ParraSynch – a smartcard developed for Parramatta City dwellers – has beaten off competition from the Commonwealth Bank and Google to win a major award at the Smart Card Awards Asia event in Singapore, the city council says.
The card – developed by a technology consortium comprising the council, STMicroelectronics and SGS Technologie Australia – will be launched later this year.

20120509095219d0be1 600x300 Parra Gets Its Own Card
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Among other things it will enable cardholders to “access council-owned car parks, use it as a security tag to access work buildings, borrow from local libraries, purchase items from businesses, access loyalty programs and more,” according to local MP Geoff Lee.

The card was developed with the aid of a grant under a NSW Government initiative dubbed Mobile Concierge.

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