Samsung is set to go after the enterprise mobile market once dominated by Research In Motion and their Blackberry with the release of an expanded security standard.The Korean Company is currently developing software that integrates the new Galaxy S 3 with corporate email databases while delivering expanded security features.
At the phone’s launch in Australia, Samsung’s Vice President of Communications, Tyler McGee, said that a lot of former Nokia and Blackberry customers are looking to replace their handsets with a Samsung smartphone.
McGee admitted that there were still lingering concerns about integrating Android handsets into enterprise operations.
Recent research suggests that 80 percent of employees now use a personally-owned device for work-related functions. Of that figure, 38 percent use a smartphone for work, while 15 percent use a tablet. Typically, the operating systems on these devices (if they aren’t running iOS) lack corporate-level security features, and Samsung aims to position its devices to address that concern.
A new Samsung Approved For Enterprise (SAFE) standard will shortly be launched in Australia. SAFE-certification entails on-device AES-256 bit encryption, support for Microsoft Exchange ActiveSync, support for Virtual Private Network and Mobile Device Management software and services.