Samsung Electronics has captured 95% of the LED TV market in the United States. Sony has only managed to grab 2.8% of the market.
Samsung Electronics has captured 95% of the LED TV market in the United States. Sony has only managed to grab 2.8% of the market.
GFK research in Australia also reveal that Samsung Australia has captured the lions share of the LED market in Australia with over 80% share.
The research firm NPD Group said Samsung Electronics’ market share stood at 94.8 percent in the first six months of the year in terms of the number of LED TVs sold in America. Japan’s Sony trailed with a mere 2.8 percent.
LED TV uses a light-emitting diode (LED) as a backlight, creating a clearer image on the screen than mainstream LCD TVs.
Despite consumers worried about rising unemployment and cutting back on spending, Samsung this year introduced a new line of large-screen LCD TVs with LEDs that cost some $600 more than traditional flat-screen sets.
Samsung has been sold more than 650,000 LED TVs globally since it started production in March. The buoyant LED TV sales strongly helped the company’s TV business gain higher profits in the second quarter.
“The result means Samsung has soft landed in the new TV industry,” said Kim Yang-kyu, a senior vice president.