Sony who has been accused of price goughing in Australia, is now starting to slash the price of their TV’s, Vaio notebooks and digital camera’s in an effort to remain competitive. Earlier today Sony Australia officially launched a new range of Vaio notebooks including their new lightweight notebook offering as well as a new touch screen PC that is also a HD TV.

The new SonyX series lightweight notebook has been priced only marginally higher than the US recommended retail price for the same notebook, which is a first for Sony Australia.

However, the company has continued their price gouging with a new touch screen PC that is $1,571 over the recommended retail price in the USA. 

In the USA, Sony’s 10 inch Vaio X notebook which weighs in at just 655 grams is priced at $1,428, while the price of the same notebook in Australia is $1,699, an increase of only $271 dollars.

The notebook which is capable of 16 hours battery life comes in three configurations, the VPCX118LG/B (RRP $2,499), the VPCX113KG/B (RRP $1,699) and the VPCX115LG/B (RRP $1,899).

As tipped by SmartHouse earlier today Sony has also released the VAIO L an all-in-one PC, which comes with a multi-touch optical sensor display.

This product has been priced at $2,999 in Australia Vs $1,428 in the USA based on a currency conversion of A$0.91 to the US dollar.

All models in the new VAIO range will be available in October.