Sony is adding a new DSLR camera to its line-up, with the new model boasting a 2.7-inch variable angle LCD screen, a new Sony Quick Auto Focus (AF) Live View feature, and a 14.2-megapixel CCD image sensor for $1,399 (body only).
The new model, dubbed ‘a350’ offers picture-taking flexibility within a compact unit, which offers the ability to change lenses for advanced photography needs.
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“With new Auto Focus Live View, the a350 is the ideal camera to capture that high quality shot as it happens – without interruption from mirror operation. The latest addition to the a system of D-SLR cameras will suit those with a passion for photography, who appreciate easy to use functionality,” said Sony Australia business development manager – Digital SLR Division, John Wallace.
The a350 offers Super SteadyShot image stabilisation and an anti-dust system, the former of which delivers enhanced anti-shake performance with improved control algorithms, enabling users to shoot at shutter speeds of 2.5 to 3.5 steps slower, coincidentally preventing blurring caused by camera shake.
The anti-static coating on its low-pass filters prevent dust build-up, according to Sony.
Unique to Sony, the model also features ‘Quick AF Live View’ technology which fuses the convenience of live image previews with through-the-lens (TTL) phase-detection autofocusing, according to the company.
The unit’s 2.7-inch variable LCD screen has a high 230,400-dot resolution, with a 130-degree upward and 40-degree downward tilt, the variable angle screen allowing for a wider range of shooting angles to give photographers greater freedom and comfort when composing images.
The new unit also features 1200-zone metering and smart teleconverter, a BIONZ image processing engine and ISO sensitivity of 3200.
Available from March, prices are as follows:
* DSLR a350 body only $1,399
* DSLR a350 short zoom kit with DT 18-70 F3.5-5.6 zoom lens $1,549
* DSLR a350 twin lens kit with DT 18-70 F3.5-5.6 zoom lens and DT 55-200mm F4.5-5.6 zoom lens $1,699