Sony Gives Wireless TV Energy Star Rating

Sony has rated its Full HD wireless LCD TVs in an effort to comply with the Australian Government’s voluntary energy labelling scheme.

Click to enlarge

According to Sony, the ZX1 and EX1 will be the first in Sony’s line-up carrying an energy consumption label. All future BRAVIA LCD TVs from Sony will also feature the energy rating labels.

Sony Australia’s Head of Corporate Communications, Nina Hearne said, “The interest in energy consumption in TVs will be higher than ever in the year ahead. With many people considering upgrading their existing set ahead of digital switchover, it’s a good time to raise awareness of these issues. The energy labelling scheme is already relied upon by consumers in selecting white goods, and it is a welcome addition to the TV market.”

“While a mandatory energy labelling scheme won’t happen until October 2009, we think it’s important to start getting consumers, and retailers, familiar with the labels, how to interpret them and how to use them as part of the decision-making process when purchasing a new TV,” added Hearne.

For more information on the Australian Government’s energy labelling scheme and how the star ratings are calculated visit www.energyrating.gov.au.