X

Sony is the most trusted consumer electronics brand in Austraila, according a to Reader’s Digest poll.

Sony appeared sixth in the list of all the country’s most trusted brands, the highest ranking for any CE brand. Brands that made up the top three in the poll were Cadbury,
Panadol and Colgate.

“Sony has a long history for developing innovative products of the highest quality, and Australians have continued to recognise this by putting their trust in us. Our
promise is to provide our customers with a unique experience – from the initial purchase through to support – and deliver products they can rely on,” said Sony’s Tim Rich.

The Reader’s Digest poll, now in its sixth year, covered 751 respondents and highlights the importance that Australian consumers place on trust, with 89 percent saying it’s a significant factor when selecting a brand or product. The survey incorporated the contributing factors of trust including positive past experiences and perceived quality. According to Reader’s Digest, once a brand wins a consumer’s trust, they are likely to become loyal purchasers.  “There is no question that quality and trust need to go hand in hand, especially with important purchasing decisions like CE products,” added Rich.

See www.sony.com.au

HAIER Series 600 FLW HPD Pairs 728x90 1 Sony, Most Trusted Brand
JBL TourPro3 728x90 Sony, Most Trusted Brand
Skullcandy 728x90 1 Sony, Most Trusted Brand
Uniden Channelnews SoloX July 2024 728x90 1 Sony, Most Trusted Brand
ChannelNews AZ100 728x90 Sony, Most Trusted Brand
Marshall 728x90 1 Sony, Most Trusted Brand
241211 SAV Ruark CNewsJan Leader Sony, Most Trusted Brand
728x90 Sony, Most Trusted Brand
728x90 Sony, Most Trusted Brand
728X90 1 Sony, Most Trusted Brand
BlueAnt 4SQM PumpAirUltra 728x90px Sony, Most Trusted Brand
GOTHAM 728px x 90px Sony, Most Trusted Brand
BEL2535 BPB024 4SQ Banners 728x90 Sony, Most Trusted Brand
FA 979 HN MDF SG14 14gen 728x90 1 Sony, Most Trusted Brand
728x90 Sony, Most Trusted Brand
Px7 S3 728x90 1 Sony, Most Trusted Brand
ELX DIG Crosscat Promo 728x90 Mar25 Sony, Most Trusted Brand
Flick of a switch 728x90 1 Sony, Most Trusted Brand
Hisense KV BannerAd 728 90 Sony, Most Trusted Brand
Westan 728x90px Sony, Most Trusted Brand
AU X8 Banner 728x90 Sony, Most Trusted Brand
MaxRanger4K Leaderboard 728x90 Sony, Most Trusted Brand
hitachi banner 728x90 Sony, Most Trusted Brand
Arlo EOFY25 728x90 Sony, Most Trusted Brand
728 x 90 Sony, Most Trusted Brand


YOU MAY ALSO LIKE