Teac announced that it has signed partnerships with Mark Winterbottom of Ford Performance Racing and Darren Lockyer of the Brisbane Broncos. The two will now act as brand ambassadors and help build consumer awareness of the brand.
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TEAC’s Senior Product & Marketing Manager, Daniel Seow said, “We at TEAC are proud to have Mark and Darren as our brand ambassadors. We are passionate about our involvement with these two athletes and their respective sports. Through their involvement with our brand, we believe we can build customer awareness of our quality TEAC products: making this a mutually beneficial partnership.”
These partnerships recognise the pair’s contribution to their respective sports. Mark Winterbottom is one of the top five drivers competing in the V8 Supercar Championship Series while Darren Lockyer is considered as one of the world’s best ruby league players.
“Both Darren and Mark appreciate TEAC’s place in Australian homes, including their own, as quality lifestyle consumer electronics products. These products include LED LCD TVs, DVDs and portable audio equipment which are central to this partnership,” added the company.