Telstra: From Service Nightmare To Personal Shoppers

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They used to be lambasted for their consumer service, or lack of it. But now Telstra have turned to personal shoppers, pledging to give consumers their “undivided service” when they come through their doors.Telstra is offering the “exciting” new personalised service for its Launceston store, where customers can “book an appointment online ahead of time and get personal, undivided service when they arrive in store”.

This is part of the telco’s $1 billion makeover plan, Telstra New, its bid to win back customer support for its often loathed service.
 
Initial customer feedback has been very positive, they said in a statement today.

Personal shopping will enhance the customer’s shopping experience, says Telstra Manager for Northern Tasmania, Michael Patterson. 

“Personal Shopping is a great in-store premium service we’re trialling. It’s designed to allow us to differentiate ourselves and provide better experiences for our customers,” Mr Patterson said.

It will also provide customers with a more targeted, streamlined and convenient shopping experience, say the telco. 

“There are also customers who prefer to talk to their partner or have a think about a purchase, so booking a personal shopping appointment means they can return to the store later and pick up right where they left off,” Mr Patterson said.

 

 “One of the advantages of personal shopping appointments is it gives stores the ability to manage traffic without damaging the customer experience,” he said.             

The Telstra Shop in Launceston is located at Shop 3, 136-142 Brisbane St.

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