Demand for information on Channel Ten programs has outranked demand for programs from both the Seven Network and Channel Nine, with Masterchef coming in third behind Swine Flu and Susan Boyle claims Google. Also scoring big is OneHD.
Also in the top ten searches was OneHD which is Channel Ten’s new HD program.
The OneHD channel which is sponsored by Panasonic and Harvey Norman after being rejected by Sony; has been a roaring success according to the network with coverage of Formula One proving to be extremely popular behind, Moto GP, Super Boxer and Slam Ball.
Steve Rust the Managing Director of Panasonic Australia said “OneHD has been an excellent investment. We get exposure during key sporting events along with AFL via Tens AFL exclusive broadcast deal. We have also found that the Ten network are very flexible as a broadcast Company”.
In the Fastest rising searches of 2009 Ten HD and Masterchef were in the top 10 with Masterchef scoring third place. When it came to searching for products or services OneHD came in third behind Twitter and Microsoft’s new web search engine Bing.