Tense Reaction: Smartphone Delays Stressful For Users

X

An Ericsson study has measured smartphone users’ stress levels caused by content loading delays, with neuroscience technology employed to “objectively measure emotional responses to varied smartphone experiences”.The Mobile World Congress edition of the Ericsson Mobility Report “reveals the impact of different levels of network performance on smartphone users and their perceptions of mobile operators and digital content providers”.

Ericsson found that delays in loading web pages and videos under time pressure caused users’ heart rates to rise an average of 38 per cent, while six-second video streaming delays caused stress levels to increase by a third.

“To put that in context, the stress incurred is equivalent to the anxiety of taking a math test or watching a horror movie alone, and greater than the stress experienced by standing at the edge of a virtual cliff,” Ericsson states.

An additional pause, once the video has started, can again “cause stress levels to increase dramatically”.

Ericsson found that an operator’s net promoter score increased significantly when associated with a delay-free experience, dropping with moderate time-to-content and re-buffering delays.

88vj48ev embeded image 2 Tense Reaction: Smartphone Delays Stressful For Users

The report additionally found that social networking is second only to video in driving mobile traffic growth, with social networking traffic to be around 12 times that of the previous six years in the coming six years.

Among the report’s other findings, the total number of mobile subscriptions in the 2015 fourth quarter reached 100 per cent penetration at around 7.3 billion, the same number of mobile subscriptions as people in the world.

Ericsson found that global mobile data traffic grew 65 per cent between the 2014 fourth quarter and 2015 fourth quarter, and that there are now one billion LTE subscriptions worldwide, with approximately 160 million additions in the 2015 fourth quarter.

Skullcandy 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
Uniden Channelnews SoloX July 2024 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
AU X8 Banner 728x90 Tense Reaction: Smartphone Delays Stressful For Users
Px7 S3 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
GOTHAM 728px x 90px Tense Reaction: Smartphone Delays Stressful For Users
250527 SAV Channel news June25 Leaderboard 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
BlueAnt 4SQM PumpAirUltra 728x90px Tense Reaction: Smartphone Delays Stressful For Users
FA 979 HN MDF SG14 14gen 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
ChannelNews AZ100 728x90 Tense Reaction: Smartphone Delays Stressful For Users
728x90 Tense Reaction: Smartphone Delays Stressful For Users
Flick of a switch 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
FLOODLIGHT 2024 Banner 728x90px Tense Reaction: Smartphone Delays Stressful For Users
HAIER Series 600 FLW HPD Pairs 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
BEL2535 BPB024 4SQ Banners 728x90 Tense Reaction: Smartphone Delays Stressful For Users
728x90 Tense Reaction: Smartphone Delays Stressful For Users
JBL TourPro3 728x90 Tense Reaction: Smartphone Delays Stressful For Users
4Square Media Banner Ads Update at 5 July JSAU05JUL1 Buddy 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
Marshall 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
appliance retailer leaderboard may 728x90 Hitachi updated Tense Reaction: Smartphone Delays Stressful For Users
MOTO 36331576 Q3 Ad Banners 728x90 2 Tense Reaction: Smartphone Delays Stressful For Users
ELX DIG Crosscat Promo 728x90 Mar25 Tense Reaction: Smartphone Delays Stressful For Users
Westan 728x90px Tense Reaction: Smartphone Delays Stressful For Users
Hisense KV BannerAd 728 90 Tense Reaction: Smartphone Delays Stressful For Users
4Square Media Banner Ads Update at 5 July JSAU05JUL1 MR 728x90 1 Tense Reaction: Smartphone Delays Stressful For Users
728 x 90 Tense Reaction: Smartphone Delays Stressful For Users


YOU MAY ALSO LIKE