Twitter have nabbed gear geeks site Bagcheck, a forum where public users discuss stuff they love – from smartphone apps to coffee makers and camping gear.
Click to enlarge |
Image: Bagcheck |
Bloggers can join up via Facebook and, you guessed it, Twitter.
Set up just seven months ago, “Bagcheck is a fun way to share and discover what’s inside our “bags” allowing checkees make lists or ‘bags’ of things they dig.
“We’re very excited to announce that Bagcheck has been acquired by Twitter,” the start up announced yesterday.
Sam Pullara, [one of its cofounders] will be joining the Twitter engineering team under the deal.
How much they paid for the fledgling firm (just 51 Facebook ‘likes’ and 259 tweets) is unknown.
Twitter have yet to make a noise about the acquisition.
Bagcheck describes itself as “a place to discover and share the “bags” of items they are most passionate about”. However, what Twitter intends to do with the gadget talking shop is another matter, although it could link up products listed with companies.
But just last week, Twitter did hint big things to come for the <140 charachter blogging forum, in the form of promoted tweets and announced a slew of new corporate partners including Dell, Microsoft Xbox, Best Western and e-tailer Groupon.
It also said it plans “to aggressively innovate” with the $400 million investment boost, bagged just last week.
Although Bagcheck says it will stay put for now, it did conceed things may change with Twitter on board.
“But as with any acquisition, things may change at some point in the future so if you’re worried about your content we’ve also created an instant export feature that will wrap all the bags you’ve made into a tidy set of HTML and JSON files.”
The site’s co-founder, Luke Wroblewski, is “working on the next big thing,” according to the announcement.