Warner Bros. Interactive Entertainment (WBIE) is set to expand its videogame publishing unit into Australia, releasing games for Xbox 360, Nintendo Wii, DS and Sony PlayStation 2 early next year.
The operation includes direct distribution, sales, and marketing of its internally-developed titles, through the US based production arm WB Games, as well as third party game titles.
This January, WBIE will launch Looney Tunes: Acme Arsenal for the Xbox 360, Nintendo Wii and Sony PlayStation 2 and Looney Tunes: Duck Amuck for the Nintendo DS.
“WBIE is utilising its worldwide entertainment distribution, marketing, sales and research infrastructure, to ensure quality games reach the hands of consumers in Australia,” said Warner Bros. Interactive Entertainment Senior Vice President, World Wide Sales and Distribution Ron Scott.
“We are committed to expanding games specific retail relationships in a territory that proves to be important in the gaming landscape,” he said.
Warner Bros. Home Entertainment Group President, Kevin Tsujihara said, “We are dedicated to growing our videogame publishing capabilities in the Australian market. Our product slate includes internally developed games as well as several partner companies’ games that cater to the multiple gaming audiences throughout Australia.”
