Loved and used by former Telstra CEO Sol Trujillo the Palm phone was one of Australia’s first smart phones. Now serious questions are being asked as to why the struggling Company has not launched their new iPhone competitor the Palm Pre in Australia yet.
Management for Palm in both Australia and the USA are refusing to comment with speculation now mounting that the Company is struggling to find a carrier in Australia to launch the new phone which has an operating system similar to the highly popular iPhone.
This week in the USA Palm launched a new follow up phone to the Pre. Called the Pixi the phone is lighter and smaller than the Pre which was launched into the US market in June. It was expected in Australia by August.
In the US Palm is struggling up against offerings from Apple with their iPhone and the Research In Motion Blackberry.
Click to enlarge
“The combination of announcing a new device and changing the price on the Pre show we’re aggressively pursuing new customers to get them accessing the webOS experience,” Katie Mitic, Palm’s senior vice president of product marketing.
WebOS is the operating system powering the Pre and the Pixi.
The Pixi’s release will mark Palm’s second attempt in less than a year to use new software and streamlined designs to lure consumers in the still small but fast-growing smart-phone market.
According to market research firm NPD Group, smart-phones made up 28 percent of consumer cell phone purchases in the second quarter, up 47 percent from the same period last year. Palm hasn’t disclosed the number of Pre smart-phones sold.
However their stock has more than quadrupled since the company unveiled the device Jan. 8 at the Consumer Electronics Show.