Hisense, which is intent on becoming the world’s number one TV brand in its battle with Samsung, is turning to new RGB LED display technology and an all-new operating system to differentiate itself from rivals such as Samsung and TCL.
At CES 2026, the Chinese manufacturer unveiled a new operating system designed to replace its VIDAA platform, alongside an expanded RGB LED lineup. The move is reminiscent of the period when Sharp introduced yellow into the traditional RGB spectrum, delivering a significant leap in picture performance.
The new Hisense operating system, called V Home, is positioned as a direct competitor to Samsung’s Tizen and LG’s webOS platforms.
Hisense claims it is the only TV manufacturer capable of delivering the world’s first display featuring four-primary-colour backlighting, using its new RGB Mini-LED evo technology.
This RGB Mini-LED technology integrates red, green, and blue LEDs into each individual mini-LED lens, delivering wider colour gamut coverage along with improved contrast and brightness.
During its CES press conference, Hisense management stated that the new RGB Mini-LED evo panels will deliver “reference-standard” viewing performance across its 2026 TV lineup, which is expected to arrive in Australia around April or May.
The new range will include two RGB Mini-LED models spanning screen sizes from 50 to 100 inches.
In addition, Hisense revealed its RGBY MicroLED technology — an evolution of MicroLED displays that adds yellow as a fourth primary colour. This enhancement is designed to improve black levels and overall colour realism and will initially be offered in smaller screen sizes.
Both the upgraded RGB Mini-LED panels and the new MicroLED variations will be used by retailers as alternatives to OLED, with Hisense and TCL aiming to grow their share of the premium TV market.
The 2026 lineup will include the Hisense UR9 and UR8 series, available in screen sizes ranging from 55 to 100 inches.
Hisense maintains that the introduction of an additional primary colour enables more lifelike and accurate colour reproduction.
The first model to showcase this technology will be the Hisense 116UXS, a massive 116-inch display powered by the Hi-View AI Engine RGB processor, which analyses content in real time to optimise contrast and colour performance.
Hisense also claims the TV will cover 110% of the BT.2020 colour space, which would represent the highest colour coverage achieved by a television to date.
As the originator of RGB MiniLED, Hisense continues to set the pace for next-generation home entertainment with the launch of RGB MiniLED evo. They claim that Hisense is democratising premium display technology – bringing cinema-level picture quality to more homes in Australia than ever before the Company claims.
Priing and final release dates for the new Hisense TVs have yet to be confirmed.
More to follow on OS.
