LG App Store Takes On Apple

LG Australia has rolled out a new app store that will allow users to download programs for their smartphones. The beta version of the LG Application Store is available now, with the service expanding to 24 countries in the coming months.

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LG’s new app store

CEO of LG Electronics Mobile Communications Company, Dr. Skott Ahn said, “LG is planning to invest heavily in the smartphone market going forward, with ten smartphones being introduced this year alone. As the trend has shown, the appeal of smartphones is in the diversity and usefulness of the applications.”

“Opening our own Application Store will allow us to offer the best content and applications for our devices so that LG phone owners will get the best possible ownership experience,” added Ahn.
 
Users can download applications to a computer by visiting the app store (au.lgapplication.com) or by directly accessing the shop from the LG GM730. LG claims that all apps undergo rigorous testing before being made available for download to “ensure bug-free operation.”

“LG’s Application Store is not intended to be a new or separate business model. It’s an added-value service that comes with LG’s high-end phone and smartphone ownership. And unlike other mobile phone online stores, LG’s intention is not to censor the type of applications that are available to our customers but only to ensure that they meet the high standards for quality and compatibility,” concluded Ahn.
 
The LG Application Store will remain in beta test stage until further notice.

See: www.lgapplication.com