Harman-owned JBL has sought to undercut local retailers, by [finally] taking orders for its new ‘Link View’ on the company’s Aussie website, debuting with a competitive $101 discount.

As previously reported, local retailers (such as Harvey Norman and JB Hi-Fi) beat JBL Australia to the chase, and have been selling the ‘Link View’ smart speaker for some weeks.

The new Link View is now being sold on JBL Australia’s website for $269, with its “expected in-stock date” listed as November 27.

Harvey Norman has since dropped its Link View price to $265, however, JB Hi-Fi is still selling for $349.

JBL Australia link view 1024x441 JBL Undercuts JB Hi Fi With $269 ‘Link View’

[JBL Australia]

JB LInk Vie wJB HI Fi JBL Undercuts JB Hi Fi With $269 ‘Link View’

[JB Hi-Fi]

JBL Link View Harvey Norman 1 1024x619 JBL Undercuts JB Hi Fi With $269 ‘Link View’

[Harvey Norman]

JBL’s Link View is set to compete with other hybrid smart speakers on the market – e.g. the Lenovo Smart Display, Amazon Echo Show and Google Home Hub.

The category is set to further expand in coming months, and is positioned as a new addition to the expanding smart home ecosystem.

The Google Assistant powered JBL Link View claims to provide the company’s trademark audio, pledging “rich stereo sound with deep bass.”

Incorporating an 8-inch screen for viewing, the Link View features a 5MP front camera for video chatting – unlike the Google Home Hub.

Further information and full product specifications are available on JBL’s website here.

JBL Link View JBL Undercuts JB Hi Fi With $269 ‘Link View’

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