Rugby Australia has partnered with Amazon Alexa to provide World Cup fans with exclusive news, wrap-ups and seamless LIVE audio coverage via voice commands.

amazon alexa 300x200 Rugby Australia Taps Amazon Alexa For World Cup

‘Rugby Xplorer’ is available hands-free on Alexa enabled smart devices, and seeks to be an all-in-one World Cup fan engagement tool.

“The use of voice technology is rapidly growing in Australia and around the world and we are excited to be one the early adopters of this technology in Australia, which offers Rugby fans incredibly easy access to some great content,” claims Rugby Australia Head of Technology, Kevin Stafford.

Users are simply required to say ‘Alexa, stream the Wallabies game’ or ‘Alexa, launch Rugby Xplorer.’

LIVE audio coverage is available for every match in the Rugby World Cup tournament.

rgby xplorer 150x150 Rugby Australia Taps Amazon Alexa For World Cup

Exclusive features include news from inside the Wallabies team camp, a daily wrap of each day’s events, official team press conferences, plus RUGBY.com.au’s weekly show ‘Rugby Nation.’

“The Rugby Xplorer Alexa skill (voice app) will give Wallabies fans access to premium features including a LIVE audio call of every match during the tournament,” adds Rugby Australia Head of Digital and Marketing, Adam Freier.

“We are also excited to be able to bring fans behind the scenes into the Wallabies camp something we have never done before.”

The service is set to be expanded to cover elite level competitions such as Vodafone Super Rugby and Buildcorp Super W, all the way through to grassroots community Rugby competitions.

5f4378fa1fad9ffe7a3aacb53433d695 1 1024x576 Rugby Australia Taps Amazon Alexa For World Cup

Olimpia Splendid Unico 728x90 Rugby Australia Taps Amazon Alexa For World Cup
Denon Home 728x90 Rugby Australia Taps Amazon Alexa For World Cup
728 90 3 Rugby Australia Taps Amazon Alexa For World Cup
Marantz EISA 728x90 1 Rugby Australia Taps Amazon Alexa For World Cup
Samsung QLED 8K 728x90 Rugby Australia Taps Amazon Alexa For World Cup
CTBAN CS728x90 CV8K Generic Banners A LGEN FFOTH OTH LOC Back Up Rugby Australia Taps Amazon Alexa For World Cup
728x90 soundbar 10 Rugby Australia Taps Amazon Alexa For World Cup
728x90 7 Rugby Australia Taps Amazon Alexa For World Cup
Netgear Nighthawk 728x90 1 Rugby Australia Taps Amazon Alexa For World Cup
master v2Basketball 728 x 90 1 Rugby Australia Taps Amazon Alexa For World Cup